Coach announces collaboration with Champion
This week, a rather surprising collaboration made it to the headlines. Coach announced its very first collaboration with Champion—a natural amalgamation of the classic Coach’s C with the signature Champion’s C logo.
The first visual line of this collaboration is shot and directed by photographer, Alessandro Simonetti. From leather bags, leather joggers, and sherling jackets, the collection is like a fresh wind of comfort and leisure.
Coach, staying true to its name, launched a campaign series, “How to Coach a Champion?” to promote the newly established era of elegant athleisure. The series emerged on the Global Platform, TikTok. It includes many engaging challenges performed by the most popular and creative TikTok stars such as fashion icon, Wisdom Kaye, stylist, Maha Gondal, the star of China’s “Idol Producer”, Jeffrey Tung, and model, Paloma Elsesse.
The new Coach x Champion Collaboration can be shopped through ‘Coach on Delivery’.
It is a complimentary home-delivery service that is a safe bridge between the products and the consumers.
Visit https://malaysia.coach.com or email coachondelivery@coach.com to find out more.
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