BOSS and HUGO get rebranding treatment with a star-studded digital activation campaign
https://youtu.be/uzFmbPtZjSs HUGO BOSS took over social media to launch two global campaigns for its BOSS and HUGO divisions. This marks a milestone in the brand’s long-standing history, as the logo has not been changed since the early 1990’s. This rebranding comes packed with a star-studded cas
